by Rikki S | Oct 29, 2023 | Content Marketing Tips, Email Marketing Tips, Show me Everythang!
Scarcity marketing sucks (unless it’s real). Scarcity tactics in marketing are all the rage – particularly for online courses and ecommerce businesses. You know, things like countdown timers, limited spaces and all the added bonus content that gets lobbed on to...
by Rikki S | May 3, 2023 | Content Marketing Tips, Outsourcing Tips, Show me Everythang!
Working in isolation can be hard. Trying to wear all the hats, keep the plates spinning and not drop the ball is one part of the struggle. But perhaps the biggest struggle I see business owners face is being responsible for all the decisions. This often...
by Rikki S | Feb 18, 2023 | Website Copy Tips, Blogging Tips, Content Marketing Tips
After undertaking a flurry of copy and SEO audits in the last month, I realised just how common the same mistakes are. When SEO feels overwhelming and confusing, hoards of business owners miss out on some super simple tweaks that can make a monumental...
by Rikki S | Feb 3, 2023 | Show me Everythang!, Outsourcing Tips
So often when our businesses are going well we look at traditional ways to expand them and grow. After all, it seems like the natural next step that we’re ‘supposed’ to take. I’d like to discuss an alternative approach. When our dream starts...
by Rikki S | Jan 22, 2023 | Content Marketing Tips, Website Copy Tips
If you’re wondering whether investing in a copywriter is worth it, or what on earth they actually do… this blog is for you. After reading this blog, you’ll walk away with a much firmer understanding of what website copywriting is, and how it can help you nail...
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