My Portfolio

I work with and write for force free dog businesses only.

From Artisan treat bakers to Collar stitchers and makers, 

Dog friendly cottages, hotels and getaway creators. 

Pup walkers, trainers and dog grooming risk takers,

I write for all the Mutt-Motivated movers and shakers.

If it’s dog focused or dog serving then I’m in!

rikki is the canine copywriter

Dog Brand/E Commerce SEO Copywriting

Luxury Dog Brand Web Copy

Albie’s Boutique

Sarah was ready to upgrade to her own ecommerce luxury dog boutique, after achieving huge success on Etsy.

We started with her website copy, and she progressed onto a monthly retainer to cover blog writing, email marketing and updates to her product collections.

Tug E Nuff Ecommerce Web Copy


I work with Tug-E-Nuff on blogs, web copy, SEO optimisation, email marketing, product descriptions and much more.

They’re a business with multiple copy needs that enjoy working on retainer so they can get whatever they need done each month, fuss free!

SEO Website copywriting

Dog Trainer Website copy

East Coast Dog Training

Becky already had a very successful dog training business, but she was ready to take it to the next level!

We worked together initially on her web copy, lead magnets and email marketing, and she’s now on a monthly retainer to take care of all her marketing needs.

Dog Trainer Web Copy

Your Whole Dog

Karen came to me for web copy for her new website. She’s a dynamic dog practitioner which is a service not many owners understand or are looking for.

So we took a creative approach to help her communicate her services in a way dog owners can make sense of.

Reactive Dog Training Website copy

Canine Connection

Rachel came to me after deciding on a shiny new website. She was ready to hone in and niche down into working solely with puppies, reactive, nervous and excited dogs.

With her own trademarked SAFERⓇ training method, we ran with this theme throughout her copy, amping up her authority.

Pet Photographer Web Copy

Pooch & Pineapple Pet Photography

Rowan is an awesome pet photographer! She came to me for help refreshing a few of her key website pages, alongside blogs, email marketing and lead magnets.

We work together on an ongoing basis, adhoc to meet Rowan’s needs.

Lead Magnet Copywriting

I crafted new lead magnets plus email sequences for these clients to help them grow their audience and their email list. Due to the nature of these, you’ll need to hop through to their pages and sign up to see the content! They’re 100% worth the effort!